"There are no sprints to excellence." ~Angela Duckworth
For individuals, Performance Coaching focuses on self-awareness, education, and mental training. Mindset is everything. The way we think affects how we feel and what we focus on, which determines our behaviors, and ultimately impacts our ability to perform to our potential as well as achieve the results we want and expect.
Our mind affects our performance whether we want it to or not. For example, in an intense pressure situation, confidence is going to be a key ingredient for success, but you might not automatically feel confident and your mind may be focusing on what could go wrong instead of reasons for why you should believe things could go right. So performance coaching will help you learn how to adopt and maintain a mindset that contributes to more consistent optimal performance.
Getting your best performance requires working on and improving your mental game...how you prepare for, think about, react to, and evaluate performance situations. Whether you're trying to get back to the performance you once had (performance restoration) or improve your performance to get closer to your full potential (performance enhancement), performance coaching gives you the information and knowledge to put you in a better position to succeed.
For leaders, the aims of performance coaching are to learn about the science of leadership, examine one's style, and optimize one's approach to leading as well as have a confidante in navigating leadership situations. There have been many efforts over the years to try to understand leadership which has all resulted in making it very clear that leading is extremely complex. There's no mathematical formula or template to follow. Thus, enhancing your knowledge about leadership can help you develop your leadership skills. Leadership coaching is also helpful when pursuing or stepping into a new leadership role or level of leadership.
And, for teams/organizations, understanding and working on the dynamics of the group (relationships/interaction and ability to work together effectively) as well as clearly and intentionally identifying and maintaining team culture can have positive effects on both individual and group enjoyment, engagement, cohesion, satisfaction, and performance. The goal is to help everyone learn how to get and stay on the same page, which is essential if the team is going to reach and consistently perform up its full potential.
Though individual and team/organization performance are very complex, they are the result of a very simple equation. The goal of performance coaching is to arm you with knowledge that can help you reduce and prepare for the potential faulty processes (for example, conflict amongst team members, mismatch of leadership style with the situation, low confidence under pressure) that could get in the way of aligning performance with potential.
Thus, the ultimate goal is to help individual performers, leaders, and teams/organizations learn how to thrive and more consistently reach their full potential.